Finally made it to
732 Social this weekend. Took a cab from the Brown Hotel, and the driver was
just a regular guy white dude in his fifties. He had very strong and confident opinions on the local dining scene, kind of gave us a meh on 732 Social telling us the buzz has died down and that we could eat much better for the same price elsewhere in town. He rattled off a few places but I didn't really take much note of it - I'm not in the habit of taking a cabbie's opinion as gospel when it comes to eating.
The restaurant has one of those annoying "no reservations" policies, and we arrived Friday night at 7pm expecting the worst re the wait. But place was not even half full. Hipster waiter took our drink order, I chose the "Church and Steeple" which is their variant on a rye Manhattan. Menu described it with apricot syrup, so I specifically asked to take it easy on the syrup and don't make it so sweet. So of course if comes back cloying. A good cocktail and still drinkable but I definitely would have preferred it drier as requested.
We ordered a serrano and country ham from their charcuterie section to go with the cocktails. Both were good, but it demonstrated how crucial carving skill is with high end hams. We'd just had some magnificently sliced jamon's a few weeks ago at
Curate in Asheville, NC, carved by a chef who'd spent time in El Bulli's kitchen. The Curate jamons almost melted on your tongue without any chewing necessary, the hams here were sliced thicker so you end up gnawing on it for awhile and it loses something - the devil is in the details:
After our first course was served our waiter comes over and announces that he's being sent home because they don't have enough customers, and he introduced us to our new server. Odd way of handling the situation, but if I were him I'd also be somewhat peeved. See you restrauteurs, that's what you get for sticking with your "we're too cool for reservations" policy - paranoid customers and snarky staff. Regardless, our new server was great and we had no problem with the service.
Everything on their small plate menu looked good to us, so we ended up making a meal of the beet salad, mac 'n cheese, beef tartare, collard greens and tots n' cracklins. Big winners were the mac n' cheese and tots, both were excellent. Collard greens were tough and surprisingly bland, beef tartare was from a pretty rich cut of beef (wagyu maybe?) not really an improvement over the traditional leaner cuts used for this dish.
Good wine list, liked the malbec that our new server suggested. We split a German chocolate cake for dessert, was ok but a little dry like it'd been sitting around for at least a day. All in all it was a good meal and decent value, but our cabbie nailed it - we could've chose better for dinner if we're just in town for one night.
We took a breakfast included package at the Brown, which was served in their ground level Graham Cafe. Won't need to bother with that again, nice room but I could've had the same meal at any Sheraton south of the Mason-Dixon. Cheese grits were some blah out of the box grits with some cold shredded cheddar tossed on top. Vigorous stirring still couldn't melt that stuff. My wife's sausage links were tough little devils, the waiter must have grabbed a few from the buffet steam table bin on the way over to the table. Cool hotel, but don't need to eat there again.
Finished up at the Bardstown Rd farmers market and grabbed some great produce. Gotta love a town where a blue-haired granny with a fanny pack grills the farmer for 5 minutes re growing methods/pest control before forking over her $2 for a bunch of beets. I just find it interesting how this city, of all places, has just been completely invested with a foodie culture from top to bottom. Why Louisville? Who knows, but I really enjoy coming here.