I also posted this over on the Facebook page of mashupmom, and I got a lot of responses, including a few from people who had tried Noom, Somebody reported that she did the two week free trial, and she decided that she did not want to pay $49.95 a month to continue it, and they then offered her a $30 a month deal, and somebody else reported that she was eventually offered 80% off. The people that tried it liked it, but it was a lot of work, and they could not see themselves in the program long term. Apparently there is an app that you can download that will keep track of how much you eat and how many calories you consume. It sounds like it is being billed as a lifestyle change. Hope this helps, Nancy